Friday, October 16, 2009

The Fun Theory from VW

Musical Staircase, sidewalk video game, bottomless trash cans - sounds like Disney World doesn't it? It's actually an experiment to change societies habits for the better through fun via The Fun Theory an initiative from VW. I associate it with making a song in order to remember your Social Studies homework or Mary Poppins making a game out of cleaning your bedroom. Check it out.