As a former Production Designer and Set Decorator my absolute dream job would be to design store fronts in New York. Every year the biggest retailers outdo themselves with magical, otherworldy, and completely awesome vignettes.
Each store has a unique theme that is always fitting to the brand itself. This year, Barney's celebrates the anniversary of the peace sign with a hippy trippy display right out of the 60's. Sak's Fifth Avenue's display is a snowflake story book adventure, Macy's is a bright and colorful futuristic toy store, and Lord and Taylor's is a nod to traditions in an elaborate Christmas scene. The Bloomingdales scenes look like they were ripped from the 60's ad campaigns from Mad Men, and Bergdorf Goodman is an eerie but elegant winter scene with intricate white details and woodland creatures.
Sak's Fifth Avenue (video)
Macy'sLord and TaylorBloomingdalesBergdorf Goodman
2 months ago