The Haunting in Connecticut -Motion Poster

The coolest piece of movie marketing I've seen in while has to be this motion poster for The Haunting in Connecticut. It's affective, very very creepy, and accessible, as it lives its life embedded in web pages. Horror films always do the coolest marketing stunts don't they? Remember before The Ring came out and hundreds of unsuspecting concert goers in LA found vhs tapes on their windshields that they later discovered were the same unwatchable tape from the film? So good.check out the motion poster here.