Wednesday, August 12, 2009

LA Gear Campaign Says...

"Your strut's been missing the 80s since the 90s..." I'm in love with this accurately retro inspired multiplatform LA Gear campaign from Gertrude Inc.

The animated video components spoof classic 80s video games (as we know already - i love!) with the hero sporting a boom box and chucking cassette tapes rack up points.

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Gertrude has also planted USB Cassette tapes at LA Gear retailers aroudn the country - yep cassette tapes. The tapes are actually USB drives full of LA Gear goodies in the classic retro shell - i love it!
AND...as if this wasn't enough LA Gear throwback goodness -they have brought back the lights - I know... here's more info.