Surf Shadows

Remember this commercial for Surf that I called the best laundry commercial ever? A girl crawls into her duvet and is brought into another world? Well the same creators have brought another treat into the world of detergent commercials, Surf Shadows. This spot uses the concept of shadow puppets to create another alternate laundry reality. Absolutely beautiful, ads like these that just ooze creativity are why I love advertising.


via BBH London and Director Guy Manwaring.

Novocain for the Soul

I couldn't help it, I just came back from the dentist. A classic from the Eels, actually, probably the song that put them on the map. The Music Video was directed by Mark Romanek.

Revolution 9

Number 9, number 9, number 9....

It's a strange day isn't it? We already know the Beatles Rock Band launch is taking advantage of the bands connection with the number, Tim Burton's new movie "9" also opens today. I found a great version of Revolution 9 backwards, with a translation on YouTube (for those of you who aren't near your record collection!) Check out the videos below for the song forwards - and backwards.

Making up a song about Coraline

Yep - finally, finally saw Coraline this weekend. So cute. I can't get enough of that clay stop motion animation look. Loved it. As many of you probably know, They Might be Giants originally was to create up to 10 songs for the film but it took a darker turn in production and the only one that made the final cut is the Other Fathers Song, sung by TMBG's John Hodgman who also played the role of Coraline's fathers in the film.

R.E.M. and MoveOn.org We Can't Afford to Wait

R.E.M. loaned their 1988 tune You Are the Everything to MoveOn.org to help members tell their personal reasons why they can't wait for Health Insurance Reform.

Fallen Princesses from Dina Goldstein

By the time most modern woman are in their mid-twenties we get it, Prince Charming isn't coming. But for whatever reason it takes a few years of heart-ache and romantic abuse for the Fairy Tale Myths to be truly defunct.Photographer Dina Goldstein does a fabulous job at illustrating these could be real world Fairy Tale Princesses. I think my favorite is the Snow White scene. It may be one of the less extreme scenarios but the reality of the set up reminds me of Philip Lorca DiCorcica, Tierney Gearon, or other photographers that play with a balance of reality and orchestrated situations to heighten the most relevant elements and to estabish a strong overall mood.
Check out the rest of Diana's work and the other images in this campaign here.

Digging for Vinyl

These ads for Merchant Records popped up on Ads of the World today - I like the idea, though i might have executed it differently, done it animated, or as a kid in a sandbox or something - regardless I like vinyl in advertising - makes me smile.

Also, i have records on the brain as I met my wedding DJ last night - who knew it'd make me so excited?!

ps. i know i said these and only posted one ad, they are all the same basically the same with different shoes, the shortcomings of the campaign.

A Very Important Date

Tim Burton's Alice in Wonderland arrives this March - seems so far away doesn't it?!

Mad Men Inspired Bacardi Ads

I have a problem. After each new episode of Mad Men I find myself scouring for the vintage ads the team is working on that week. I just want to see if their ideas are real and authentic to the brand strategy or are fabricated for the show. I know what the answer probably is, but I still look.

In honor of this week's Bacardi brainstorming session, here are some vintage Bacardi Rum Ads for your enjoyment.
ps. I know they aren't all from the 60's but I think they still work well together as a group.

Cut Up World of Demitri Stankowicz

French animator Demitri Stankowicz (represented by Passion Pictures) uses an endearing mixed media approach to animation using photographic images combined with cut paper and traditional hand drawn or computer animation creating a signature all his own.

Take it or leave it
Uploaded by dimitri-stankowicz.

comment la pluie...
Uploaded by dimitri-stankowicz.

Bjork - innocence by dimitri-stankowicz
Uploaded by dimitri-stankowicz.

The most exciting part? From the looks of Dimitri's website there are a few new projects in the works to look forward too, "Another Likely Story" seems particularly intriguing. I will be keeping an eye out and will keep you informed!