Best Laundry Detergent Commercial Ever

This commercial for Surf Laundry Detergent called "Duvet" is more like a Bjork video or a play on Alica in Wonderland than a detergent ad. It's so refreshing! Why is it so hard for people to realize moms picking up after their children aren't the only ones who make the bed or use detergent? Even so, I think moms would much rather see themselves as going on an adventure rather than schlepping about the house. Great work via BBH.