HBO Voyeur Project

Motionographer has a fantastic post featuring building projections up. It's a must check out. They are focusing on projects that use the existing architecture as an integral part of the projection, windows look like buttons, a castle deconstructs a la the Escher staircases in Labyrinth, is that a helicopter coming in for a landing? I love the combination of old and new to create unique and complex art pieces.

One of my favorite projection projects immediately came to mind as I was watching this collection, the HBO Voyeur project. In 2008 HBO created a projection installation on an apartment building in New York. The projection was a peek inside eight different apartment buildings, each with their own storylines to provoke the idea of what people do when they think no one is watching. The integrated project drove traffic to a wbsite where each story could be viewed in full and once at a time.

The integrated project was completed by a superstar cast including BBDO, Jake Scott, and Asylum, and went on to win shelves full of awards, including the Cannes Grand Prix in 2008. You check out images from the stories via Flickr and check out the archived website to navagate the stories yourself.