Ray Ban Never Hide Booth Remix

Ok, so I'm a little slow on the uptake on this one, the Never Hide Booth was actually set up by Ray Ban during the SXSW festival this June. But how cool is this mix? Squeak E. Clean & Rossangeles mixed the audio from the booth together to make a song - love it!


I think it's super cool....and just because I feel like it, here is the viral sensation that is a couple years old now, the Ray Ban Sunglasses Face Catch. Enjoy!

Montreal's Departement Does It All

Boutique Creative Studio Departement, based in Montreal, has just finished their latest project, a music video for The Cliks. The artfully crafted film showcases beautifully realized high speed footage, an eerie looming cloaked character, and lots and lots of film magic.

Departement has their hands in interactive design, branding, immersive design and direction and clearly is skilled in all aspects. Check out their latest demo reel for the full spectrum of their capabilities. I'm impressed by their diversity, a testament to their range in skills.

"We want to push things further into immersive design, music video,sound design and commercial campaigns (TV and Interactive)." said Thibaut Duverneix a Director/Creative at Departement "We love the creative process and experimentation, we also develop our own tools to create exciting design, imagery, sound and experience."

I can't wait to see what lies in their creative future.

Typography and Toyota

To promote Toyota and type design (OK just Toyota,) Toyota Belgium, pleaseletmedesign, interactive artist Zachary Lieberman, and professional driver Stef van Campenhoudt created a font - yep - with a car. It's called iQ.
Cool right? The font it's self is pretty, but the colorful digital tracks of the tires are beautiful. Check out the making of below..and download the font for yourself here!

You Want the Moon? Moon Advertising Could be Yours

Talk about the sky's the limit, you're guaranteed to reach your target demographic but it's the ultimate blemish on the horizon and man made noise in the sky, unavoidable unless you happened to be locked in jail or a stuck in a cave - but then we dont need you to buy our products anyway - advertising on the moon. Moonpublicity.com launched bidding on the first Moon ads July 20th to coincide with the 40th anniversary of the Moon landing starting at $46,000.

What do you think - brilliant or so wrong you can't find the words? I'd love to hear your thoughts! For more info check out MoonPublicity.

HBO Voyeur Project

Motionographer has a fantastic post featuring building projections up. It's a must check out. They are focusing on projects that use the existing architecture as an integral part of the projection, windows look like buttons, a castle deconstructs a la the Escher staircases in Labyrinth, is that a helicopter coming in for a landing? I love the combination of old and new to create unique and complex art pieces.

One of my favorite projection projects immediately came to mind as I was watching this collection, the HBO Voyeur project. In 2008 HBO created a projection installation on an apartment building in New York. The projection was a peek inside eight different apartment buildings, each with their own storylines to provoke the idea of what people do when they think no one is watching. The integrated project drove traffic to a wbsite where each story could be viewed in full and once at a time.

The integrated project was completed by a superstar cast including BBDO, Jake Scott, and Asylum, and went on to win shelves full of awards, including the Cannes Grand Prix in 2008. You check out images from the stories via Flickr and check out the archived website to navagate the stories yourself.

Looking Back at Heinz Edelmann

Designer Heinz Edelmann, of Yellow Submarine fame, passed away this week at the age of 75. He was a contemporary of Milton Glaser, adopting a psychedelic animated style which came to be synonymous with his name following the success of the 1968 Beatles Film. Enjoy.

Knight Fever

Knight Fever is an animated short from Christopher Minos of CRUSH in the vein of a classic light-hearted Saturday morning cartoon, with a unique visual style that is part 2D and part 3D. Minos has been working on the film as a labor of love over the last 2 years with it's first public showing next week at the LA Short Film Festival.

When I See an Elephant Fly

The newest in The Viral Factory's campaign for Samsung will throw you for a loop! The viral starts like many of the public stunts I love so much, I was ready for the crowd to break out singing or dancing - but what happens I never saw coming - fantastic!

Piccadilly Circus - shoulda saw it coming!

Painting to Music

This unofficial video for Metronomy song "On the Motorway" is a pure expression of sounds as visuals. The colorful, dancing paintings are mesmerizing and totally in sync with the music resulting in what I think is a really unique and complete audio visual experience. Very cool and very inspiring. It reminds me that visual expression doesn't need to be figurative or literal to be affective and brings me back to the vegetable orchestra assignment I had in school.

Music Painting by JUL & MAT from JUL & MAT on Vimeo.

Get out the finger paints, put on your favorite album and have at it!

PES Launches Into Outer Space

Speak of the devil! It's new work from PES! This spot for Bacardi is via David and Goliath and so well timed with the 40th anniversary of the Moon Landing. Enjoy.