Friday, September 5, 2008

Orla Kiely Lookbook Photographed by Sandra Freij

When I saw the new Orla Kiely Fall/Winter 2008 spread the first question that came to mind was - Who was the photographer? Yes, the line is beautifully styled, and the scenes well art directed to compliment the clothing and accessories, but I still thought there was something soft and feminine and insightful about the photos.

The photographer is Sandra Freij , I love the way she plays with soft natural looking light, location, and movement, (or the lack there of.)
It works so well with the sophisticated hues in the line.

Here is an older spread from Freij for Mixte Magazine, I love the color, energy, and playfulness of light once again.