The end of the football season and the beginning of awards season always brings some great commercials to air. This spot, I learned is not that new - but I thought it was so sweet and well done - really almost a short film rather than a spot, for Stella Artois.
In the story a tandem bike racing team of brothers push through the alps determined to win it for their father, that is until they get a flat in from of a pub with Stella on tap.
The agency for this project was Lowe, the director Dougal Wilson of Blink, and the post/vfx from The Motion Picture Company.
2 months ago