Wednesday, January 14, 2009

The Grammy's Celelbrate the Influences

Not the liquid, powered, or smokable kind - but the musical influences. TBWA\Chiat\Day Los Angeles and The Recording Academy have launched a new cross platform campaign to promote the 51st Grammy Awards titled "Celebrate The Music That Makes Us." The campaign uses graphic design to celebrate some of Grammy's biggest talents - including Thom Yorke of Radiohead, Lenny Kravitz, Kanye West, Stevie Wonder - and the inspiration behind each of them.

The campaign also has some amazing moving imagery as well that I am trying to track down and will post as soon as I do.